Cover of Ask Before You Pitch by Omkar Pote
The practical sales field manual

Ask Before You Pitch

Find clients, handle objections and close honest deals, with ready-to-use scripts for calls, email, LinkedIn and WhatsApp.

20 chapters15 worksheets30-day plan
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Every sale moves through six steps.

Find

Who should I talk to?

Open

How do I start a conversation?

Diagnose

What's the real problem?

Prove

How do I show I can help?

Agree

How do we reach a fair deal?

Keep

How do I build what lasts?

What's inside

Every chapterStoryIdeaStepsWorked exampleScripts & templatesMistakesAction list

Foundations

Part 1
  1. 1Selling Is Helping Someone Decide
  2. 2Why People Buy (and Why They Don't)
  3. 3The Persuasion Toolkit

Find

Part 2
  1. 4Shape an Offer People Want
  2. 5Where Good Leads Come From
  3. 6Research and Prioritise Prospects

Open

Part 3
  1. 7Cold Calling That Gets a Hearing
  2. 8Cold Email That Gets Replies
  3. 9LinkedIn, WhatsApp and DMs

Diagnose

Part 4
  1. 10Discovery: Ask Before You Pitch
  2. 11Qualify, Map the Decision, Know When to Walk

Prove and Agree

Part 5
  1. 12Meetings and Demos
  2. 13Pitches and Proposals
  3. 14Handling Objections Honestly
  4. 15Asking for the Decision
  5. 16Negotiating Price and Terms

Keep and Grow

Part 6
  1. 17Marketing That Brings Buyers to You
  2. 18Follow-Up Without Being Annoying
  3. 19Building a Repeatable Sales System
  4. 20Selling in Seven Industries

The Field Kit

Toolkit
  1. ·Your 30-day plan
  2. ·15 worksheets
  3. ·Glossary

Back: Notes and Sources

Where to start

New to salesChapters 1–3, then the 30-day plan
Freelancer or small businessChapters 4, 5, 10, 13, 17
B2B or software salesChapters 6, 8, 10–13, 19
Insurance, investments, educationChapters 1, 10, 11, 14, 20
Omkar Pote
About the author

Omkar Pote is a wealth manager who manages ₹81 Cr for 200+ clients. His sales career began in retail.

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